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The power of the expression

12-04-2025/in blog/by Frank Doorhof

Lighting and styling is essential

We probably all know that proper lighting and styling is essential for a successful photo, but for me personally it’s the start.
During the photoshoot I try to think about the proper posing of the body, the hands, the shadows, the background etc. In other words a lot of stuff going on. This also means that we often forget to think about expression.

Now in all fairness it’s not always the most important thing, although looking neutral is also an expression of course, but in most photography I think the expression can make or break a shot.

Let’s take a look at these 2 shots from our awesome model Claudia.
First image she is looking almost straight through the camera, powerful and almost arrogant, LOVE it.

Just tilt the head a little but, add a touch of a smile and as you can see we have a totally different vibe in the shot.
And trust me, it’s not just the smile, its the eyes that react to the (real) smile and the tilt of the head also gives a lot of extra expression to the final result.

So how do you do it?

In the past I tried different approaches ranging from showing images, telling the story behind the shot to get the proper expression, coaching etc. it all yielded results but in all honesty it was not easy and certainly not always “bingo”.

What I mostly do nowadays is just make sure my model is 100% at ease and has a “click” with me and the team.
This means the model is at ease and you can make her/him laugh without doing a lot of work.

Some things to take into account

A smile is with your whole face and body. If you just move the mouth it looks fake.
Make sure when you talk to your model, she/he can’t talk back. This sounds a bit mean, but imagine shooting a model that is talking 😀 You got it right?

So just make the flow in shoot nice and relax and if you want a laugh, don’t tell your model “Laugh” but just make a funny comment and just say “ok let’s have a real airy/funny or whatever look you like” and in most cases the models will just laugh and when you click, you got it.

 

During the workshops we don’t just talk about lighting and styling, getting the CORRECT shot is a vital part of the workshops.
Do you want to visit a workshop in the Netherlands… visit fotografie-workshops.nl for more info.
If you don’t understand Dutch please let us know a few weeks in advance and I can switch the workshop to English.
And if you can’t travel, check out our online 1:1 workshops (they are awesome :D)

Tags: creativity, doorhof, Fashion, flash, Geekoto, glamour, how to, inspiration, instructional, laugh, light, lighting, make your model laugh, model, modelphotography, models, natural, photographer, photography, photoshoot, posing, small flash, Sony, strobes, studio, styling, technique, tip, tips, tricks, workshop
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https://frankdoorhof.com/web/wp-content/uploads/2025/04/Claudia-Gabe-200-April-04-2025-Edit.jpg 870 1200 Frank Doorhof https://frankdoorhof.com/web/wp-content/uploads/2015/03/studioFD_Logo-1FV.png Frank Doorhof2025-04-12 18:00:112025-04-05 11:44:40The power of the expression
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